Time to “Live While We’re Young”
U.K. X Factor alums One Direction planned to release the first single off of their upcoming album a few days from now but some how the video for the song leaked online last night leading to the group releasing the video on Vevo this afternoon (September 20th). The first single is “Live While We’re Young” from their sophomore album Take Me Home which is scheduled for release in the U.S. on November 13th.
One Direction seems to be everywhere right now. Their first album, Up All Night, was released in March of this year and is currently the second best selling album of the year (behind fellow U.K. artist Adele’s 21). One Direction had the honor of receiving three MTV Video Music Awards a few weeks ago including the awards for Best New Artist and Best Pop Video. With all of this popularity, there’s no wonder the group signed to Simon Cowell’s Syco label plans to release their second album within the same year as their first. If boy band history has shown us anything, it’s that popularity comes on fast and leaves just as fast (Hanson and Jonas Brothers are great examples of this).
While I personally haven’t jumped on the One Direction band wagon yet, I can definitely understand their appeal. Check out their newest video for “Live While We’re Young” below. I’m sure this song will jump up the charts the moment it’s released to digital retailers but it still leans a little too young for my taste. I’d be interested to see how their music changes as they mature, that is, if they’re able to hold on to their popularity long enough.